OUR PURPOSE,
MISSION AND VISION
WHY WE EXIST AND WHAT WE AIM FOR
WE HELP BUSINESS LEADERS GO
BEYOND BUSINESS AS USUAL
We are a boutique strategy consultancy and leadership development provider headquartered in Sweden. We help business leaders go beyond business as usual to build Better Business and co-create a better future.
PURPOSE
Why we exist.
Our purpose is to help business leaders go beyond business as usual, to build Better Business and co-create a better future.
MISSION
Core strategy undertaken to fulfill purpose.
We partner with executives and organizations in co-creating Better Business and a better future. We facilitate the co-creation of insight, strategy, innovation and transformation for individuals, teams and organizations.
ASPIRING VISION 2030
What we aim for 2030.
In 2030, we have reached 10 000 business leaders and helped them make a meaningful contribution for the benefit of their business, our planet and society, as well as for future generations.
OUR VISION FOR 2050
A THRIVING WORLD
We are living in uncertain times, and will over the next decades experience the greatest industrial transformation that our world has ever seen as a consequence of the Sustainability Revolution. There are several scenarios for the world of 2050. Some rather bleak - especially those following our current trajectory of business as usual.
The hero and the villain are one and the same: human choice. So, what if we as business leaders could contribute to a world beyond business as usual?
What would your business look like if you had the insights and perspectives to connect your heart and mind, unleash your creativity, reimagine the future, make wise choices, renew your strategy, and craft new stories about who you are and what you value? We believe that it would ultimately need to become a Better Business, or even a regenerative one.
A Better Business can be described as a future-ready company with a long-term perspective - guided and inspired by its higher purpose. This helps the organisation create, deliver and capture value to its stakeholders. All while minimizing ecological and social costs, engaging its business ecosystem, and collaborating to change the world, whilst exploring more regenerative business practices.
This starts with you as a business leader. Because you are crucial in the transformation towards Better Business and a better future. By growing vertically, expanding your impact, providing purpose, direction and resources, you can contribute to meaning, transformation, growth - and even help enhancing the wellbeing of both people and planet, while future proofing your business.
Better Business is simply good for business, and seriously needed in solving the world's wicked problems. Also, it is an important key for any company aiming to become fit for the future. Not to mention the importance of creating a better future for the generations to come.