Strategic foresight

EXPLORE WHAT'S EVOLVING

FUTURES LAB

In our rapidly changing world, listening into what is evolving is crucial to navigating the present. Strategic foresight involves exploring trends, uncertainties, and plausible futures, enabling your business to navigate a volatile, uncertain, complex, and ambiguous world and enhancing your preparedness for the future. We use it as an integrated part of strategy development. What about you?

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   BECOME FUTURE LITERATE

EXPLORE THE FUTURE AND EXPAND YOUR VIEW OF WHAT IS POSSIBLE FOR YOUR COMPANY

Foresight and futures thinking have gained significant traction in recent years. A common misconception is that foresight is about predicting or solving future problems. In reality, it’s a process designed to explore possible and plausible futures, shape thinking, uncover opportunities, and build resilience amidst uncertainty and complexity—ultimately enhancing decision-making in the present. In our rapidly changing world, listening into what is evolving is, in fact, crucial to navigating the present.

Unesco even considers Future Literacy as one of the most important leadership skills in the 21st century. It is critical to understanding the complexity and development of our societies. It is also becoming a crucial aspect of business and strategy development. 

By helping you and your team explore megatrends, significant uncertainties, and scenarios, we encourage you to consider multiple plausible futures. This can help you uncover new opportunities for your company and business ecosystem - and the world. It also empowers your team to be more creative, open, experimental, and innovative, and releases you from the constraints of what is.


THE FUTURE CONE

HOW TO THINK ABOUT THE FUTURE?

The 'future cone' is one way to visualize the idea that as we look ahead, there are many possible ways for the future to unfold. Some are more probable than others. And, some are more preferable.

Understanding this can help you explore the future. Even more so, it can help you envision the future that you as an organization want to co-create. This is valuable input to any strategy process, where we then use back-casting to explore different paths forward.

A-range-of-future-scenarios

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STRATEGIC FORESIGHT

EXPLORING TRENDS AND SCENARIOS

We have applied the Oxford Scenarios methodology since 2015. Our founder is also a member of Copenhagen Institute of Future Studies, and a PRO member of WEF Strategic Intelligence. This gives us access to expert analysis on 250+ global issues, including the latest trends, research and analysis from the world's leading research institutions.

We utilize this as well as AI and other resources to identify relevant trends and uncertainties, and co-create scenarios of relevance for our clients' business and ecosystem.

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DALL·E 2024-05-16 19.48.44 - The future of the food service industry in 2035 features a highly advanced and sustainable environment with a solid wood floor. The setting includes a

CLIENT CASE

FUTURE OF FOOD SERVICE

We helped this corporate executive management team in the Food Service industry to understand the future of sustainability within their business ecosystem. We explored overall trends outside and inside their business eco-system; conducted interviews with relevant stakeholders; identified relevant innovations and new entrants in the area; and teamed up with a legal partner to explore the legal and regulatory trends impacting their markets. 

AI-generated image by Dalle


DALL·E 2024-05-16 19.33.52 - The future of medical care in 2035 in a hospital environment, with a less clinical and more welcoming atmosphere. A modern healthcare facility feature

CLIENT CASE

FUTURE OF MEDICAL CARE

We helped a Managing Director in the Med Tech sector to kick off his strategy project with an online management team co-creation workshop aiming at exploring the future of their eco-system. With a trend report as our base, we set up a co-creative one-day scenarios workshop and helped guide, facilitate and challenge the management team throughout the journey to help them see new angles and perspectives.

AI-generated image by Dalle


DALL·E 2024-05-16 19.24.42 - The future of transportation in 2035 with dedicated bike lanes and a few cars in separate lanes. The streets are filled with electric bikes and e-scoo

CLIENT CASE

FUTURE OF TRANSPORTATION

We helped a CEO and Marketing Director in the Transportation Sector co-create and explore scenarios for the future of the industry with a team of external executives participating in the Leading Impact program at The Executive Foundation, which is tied to Lund University. These scenarios were then used as input to the company's strategy process.

AI-generated image by Dalle


DALL·E 2024-05-16 16.36.14 - The future of recruitment in 2035 with a focus on the human aspect. A diverse group of candidates from various backgrounds are interacting in a modern

CLIENT CASE

FUTURE OF RECRUITMENT

We helped a CEO and management team in the recruitment industry to explore the future of their eco-system through a mapping and analysis of a strategic selection of industry reports,  supported by AI. The reports generated were used as input to their long-term strategic update.

AI-generated image by Dalle


DALL·E 2024-05-16 16.27.54 - A futuristic office space in 2035 combining eco-friendly design, virtual design and augmented reality integration, hybrid workspace solutions, and cus

CLIENT CASE

THE FUTURE WORKPLACE 

We helped a CEO and management team in the field of Future Workplace to explore the future of their eco-system through an identification and mapping of relevant megatrends, industry reports, and the co-creation of relevant scenarios for to identify plausible and possible futures as input to their strategy project. 

AI-generated image by Dalle