BE THE CHANGE YOU WISH TO SEE IN THE WORLD
BECOME A CERTIFIED BETTER BUSINESS ACCELERATION LEADER™
"Like the digital revolution before it, the sustainability revolution promises to change everything. Yet, just as with digital, many companies are moving too slowly, taking an incremental approach to a challenge that demands a radical rethink."
-World Economic Forum
GO FROM INSIGHT INTO STRATEGY AND ACTION
ACCELERATE THE SHIFT TOWARDS BETTER BUSINESS AND A BETTER FUTURE
The next decades will see the greatest industrial transformation of our times – maybe of any times. The Sustainability Revolution is simply changing the world as we know it. So what do we do now? Where do we go from here? And how can you as a business leader make a meaningful difference?
In fact, the world of business - and you as a business leader - can be an important agent of change. There is an immense potential in finding solutions to wicked problems - such as climate change, biodiversity loss, food insecurity, obesity, waste, clean air and water, and gender equality - through the ingenuity, creativity, collaboration and resources that we can so often call forth more effectively and efficiently than other human organizations.
Learning from trailblazing leaders and companies that are already successfully surfing the waves of the Sustainability Revolution also offers a great opportunity. These leaders and companies have realized the potential in Better Business, and are since decades or more already one their own unique paths to building better futures.
A Better Business can be described as a future-ready company with a long-term perspective – guided and inspired by its higher purpose. This helps the organisation create, deliver and capture long-term value for its stakeholders. All while minimizing ecological and social costs, engaging its business ecosystem, and collaborating to change the world.
Better Business provides a proven path beyond business as usual, and it is an important step towards a more regenerative and thrivable future for all. And, it's within your reach!
"The next decades will see the greatest industrial transformation of our times – maybe of any times.."
- Ursula von der Leyen
DISCOVER A PROVEN PATH BEYOND BUSINESS AS USUAL
THE BETTER BUSINESS ACCELERATION PROGRAM™
JOIN THE PROGRAM TODAY
A UNIQUE JOURNEY IN THREE PARTS
The Better Business Acceleration Program offers a unique journey of exploration in three parts:
- Six online learning modules with 24 hours of learning based on the book Better Business Better Future, by Elisabet Lagerstedt (2022).
- Six bi-monthly guest lectures with trailblazing leaders and organizations, followed by experience exchange with peers.
- An invitation to a community of current and future business leaders. All aiming at co-creating Better Business and a Better Future.
Already upon completion of the six online modules you become a Certified Better Business Acceleration Leader™. You then continue accelerating your learning and growth over the course of the full year program journey.
You can join this program at any time. New participants are admitted on a rolling basis.
YOUR HOST, GUIDE AND TEACHER
ELISABET LAGERSTEDT
Founder and Director of Future Navigators I B Leader I
Author of Better Business Better Future (2022)
Elisabet is your host, guide and teacher on this program. As a former corporate executive, she was early on responsible for one of the pioneering sustainability brands in Sweden, and has worked for responsible companies throughout her career. In recent years, with trailblazing companies such as Oatly and IKEA. Today a B Leader, her mission is to inspire business leaders to go beyond business as usual - to build Better Business and a Better Future.
In this program, Elisabet draws from:
- 25+ years of corporate business and leadership experience from responsible businesses.
- 10 years as an Executive Advisor, Consultant and Coach within the fields of insight, strategy, innovation and transformation.
- Years of research for her books, Better Business Better Future (2022), and Navigera in i framtiden (2018).
- A rich educational background from leading business schools at Lund University, Harvard, IMD, Oxford, INSEAD, and from Singularity University.
- A decade of pro-bono work with impact start-ups and entrepreneurs at Lund University.
- Lessons learned from the B Corp movement.
TRAILBLAZING GUESTS
LEARN FROM LEADERS IN THE FRONTLINES
More guest lecturers and interviews for 2023 to be announced on an ongoing basis
WHAT YOU WILL BRING FROM THE PROGRAM
BECOME A CERTIFIED BETTER BUSINESS ACCELERATION LEADER™
- You will understand the Sustainability Revolution, and what is unfolding beyond business as usual.
- You will realize the vast potential for business in stepping up to the challenge.
- You will get valuable insights into the practices of leaders and businesses in the frontlines of the Sustainability Revolution - such as Patagonia, Interface, Unilever, IKEA, Orsted, and Oatly - which will help you develop and implement your own Better Business strategy going forward.
- You will have benchmarked your own business towards the Sustainability Trailblazers, envisioned your desired future, and sketched out your path forward.
- You will explore your inner compass and build a solid base to confidently lead this journey in your organization and business ecosystem going forward.
- You will be invited to engage in a growing community of likeminded leaders for growth and development.
EXPLORE A PROVEN PATH BEYOND BUSINESS AS USUAL
FOR OPEN-MINDED BUSINESS LEADERS
This program is unlike every other. And, it's not for everyone. It is designed for open minded business leaders - current and future - who wish to explore and realize the potential of the Sustainability Revolution with a community of likeminded peers. To help accelerate and nurture the transformation of their companies, and more confidently navigate and accelerate their own journeys - led by an inner compass. All aiming at co-creating Better Business and a Better Future.
Because, you as a business leader is crucial in accelerating this transformation. By providing purpose, direction and resources, you can contribute to meaning, transformation, growth – and even help enhancing the wellbeing of both people and planet, while future-proofing your business.

Business leaders and
board members

Strategists and
consultants

Entrepreneurs and
intrapreneurs
PARTICIPANT FEED BACK
WHAT PARTICIPANTS SAY
EXPLORE THE CURRICULUM
SIX ONLINE MODULES TO START THE JOURNEY
Click on the modules below to explore the curriculum and preview a few selected lessons. The three first modules will help you understand the WHY. The last three modules will introduce you to the HOW.
MODULE 1
The Sustainability Revolution
In this first module, we will help you wrap your head around the Sustainability Revolution. Planetary boundaries are now being exceeded beyond what is known as safe for life on Earth. What is going on?
EXPLORE THE MODULE >>
MODULE 2
The Path Beyond Business As Usual
In this module we will explore the path beyond business as usual. Here, we suggest a clear direction for the future of business, where Better Business is a key evolutionary step on the way forward.
EXPLORE THE MODULE >>
MODULE 3
Reenvisioning The Future
In this module, we explore the vast potential for Better Business, and why laggards in the long run will lose both relevance and attractiveness. You will also be invited to explore what future you want to be part of co-creating for our own grandchildren.
EXPLORE THE MODULE >>
MODULE 4
Learning From The Sustainability Trailblazers
The future is not evenly distributed - the pioneers are far ahead already, and the early majority is moving. There is however still time to act. Learning from the trailblazers - like Patagonia, Interface, Unilever, Orsted, IKEA and Oatly - will provide valuable insights into their strategic choices and journeys.
EXPLORE THE MODULE >>
MODULE 5
Understanding The Strategic Playing Fields
In this module you will learn to recognize the three strategic playing fields and five strategic intents of Better Business. You will also be invited to benchmark your own business towards the trailblazers, and sketch out your path ahead.
EXPLORE THE MODULE >>
MODULE 6
Realizing That It Starts With You
The focus of this last module is you. Because this is where it starts - with ourselves. We will explore why this challenge asks for us to leave our comfort zones, and move into our growth zones. We will explore the leadership needed, how we will need to work with both logic and emotions, and explore our own inner compass.
EXPLORE THE MODULE >>
BECOME THE CHANGE THAT YOU WISH TO SEE
IMMERSE YOURSELF IN A UNIQUE PROGRAM JOURNEY
The Better Business Acceleration Program starts with a six weeks online course, to help you get up to speed and accelerate your own learning and development. You will have access to the content for 12 months and can work through it in your own time. Upon completion you become a Certified Better Business Acceleration Leader™.
Over this unique journey, you will also be invited to bi-monthly guest lectures and workshops with trailblazing leaders and organizations from around the world. And, become part of a community of current and future business leaders for networking and experience exchange.
Everything to nurture and support your growth and development as a leader of change and transformation - towards the co-creation of Better Business and a better future.
You can join this program at any time.
All learning content is available on an easy-to-use online learning platform. You will get access to the Program Dashboard immediately after sign up. Look for the e-mails in your inbox after sign up, which provide you with links to sign in.
Each of the six modules are released on a weekly basis in the beginning of the program, but can be completed in your own time. You have access to the learning platform for 12 months after sign up.
Each of the six online learning modules has:
- 3-6 lessons with videos, text and supporting links.
- Question for reflection and commenting to support your learning at the end of each lesson.
- A workbook exercise tying the content to your context, and setting the stage for your own way forward.
- A quiz at the end of each module to verify your knowledge, and necessary to pass for you to become a Certified Better Business Acceleration Leader™.
- All in all, each module offers approximately 4 hours of learning and reflection, as well as rich additional resources for optional deep-dive during your learning journey.
Please note that the bi-monthly live sessions will be released on an ongoing basis.
"We are called to be architects of the future, not its victims."
- R. Buckminster Fuller
BE PART OF THE SOLUTION
CHOOSE TO BE AN ARCHITECT OF THE FUTURE
Get started today!
€1,250
Six modules to help you accelerate the shift. 12 months access to complete in your own pace.
Become a Certified Better Business Acceleration Leader ™.
Join a growing community of business leaders.
Be invited to the bi-monthly live online sessions with peers and interesting guests during the year - for experience exchange and accelerated learning.
This program is not for all. It has been designed for open-minded business leaders - current and future - who wish to future-proof themselves, and safeguard the relevance and attractiveness of their own organizations, while co-creating Better Business and a better future. Since you have read this far, you are probably one of the persons that this program targets and are most welcome to sign up.
To become a Certified Better Business Acceleration Leader™ you are required to have completed the online course upon program end date (after 12 months). Specifically:
- Completion and closing of all lessons and modules.
- Share your thoughts and reflections on what you have learned in the comments sections in each lesson.
- Share your reflections from the workbook assignment.
- Pass a short quiz at the end of each module.
Participation in the bi-monthly live sessions with trailblazing guest lecturers, and peer to peer experience exchange, is not required for certification. The live sessions should rather be considered as sources of inspiration to help you accelerate your development and elevate your perspectives even further.
This is a year long journey of exploration starting with a six weeks online course based on the book Better Business Better Future by Elisabet Lagerstedt, who is also your guide and host on this journey.
You are then invited to an inspiring series of bi-monthly guest lectures with trailblazing leaders and companies together with a community of leaders sharing the same journey.
The online course can be completed in your own time during the program. Upon completion, you become a Certified Better Business Acceleration Leader™.
An easy-to-use online learning platform will be your virtual classroom for the duration of your program.
You will have access to the platform and its content for 12 months from program start.
The bi-monthly guest lectures with trailblazing leaders and companies will be held on Zoom.
The bi-monthly guest lectures will be recorded.
Most live sessions however also include break-out sessions for discussion and experience exchange in small groups of leaders within this community. These parts of the live sessions will not be recorded.
Group discounts are offered at the registration of 10+ people for the same program. Contact us to explore >>
Yes, this program can be customized for clients with 25+ participants at a fee. Client specific modules can also be added. Contact us to explore a customized enterprise version >>
This program is brought to you by Future Navigators, on the Simplero learning platform. Future Navigators is a consultancy and think tank on a mission to accelerate Better Business and co-create a Better Future. Read more about the company's mission here >>
We support impact start ups, and yearly offer a free tuition for outstanding Master students with a strong interest in building impact business models from the Entrepreneurship and Innovation Program at Lund University School of Economics and Management.
Purchases are binding and not refunded. You pay for 12 months availability to the learning platform and content. See Terms and Conditions >>
BE THE CHANGE YOU WISH TO SEE IN THE WORLD
BECOME A CERTIFIED BETTER BUSINESS ACCELERATION LEADER™
"Like the digital revolution before it, the sustainability revolution promises to change everything. Yet, just as with digital, many companies are moving too slowly, taking an incremental approach to a challenge that demands a radical rethink."
-World Economic Forum